SANTA MONICA FESTIVAL OFFERS FREE, FUN-FILLED, FAMILY DAY
OF MUSIC, DANCE, ART WORKSHOPS FOOD & MORE
SATURDAY, MAY 19, 11AM – 6PM AT CLOVER PARK
Celebrating the Connection Between the City’s Communities,
Culture, Businesses, Environment and Art
Featuring Music & Dance, Sustainable Workshops, Food Trucks, Cooking Demos, Community Resources, Fitness Classes, a Santa Monica Farmers Market “Chef Challenge” Cooking Competition & More
SANTA MONICA, Calif. (MAY 3, 2012) – In the heart of California’s most beautiful beachfront city, the 21st annual Santa Monica Festival brings together the community while highlighting the dynamic connection between the City’s businesses, arts and environment, providing ideas and solutions for a greener, healthier and more sustainable lifestyle. The festival offers something for everyone with an array of interactive activities, live music and dance, fitness and food. Admission, parking and bike valet are free.
Festival highlights include performances by Dustbowl Revival, La Santa Cecilia, Lux Aeterna and Vaud & The Villains, fitness classes, eco-friendly workshops and a Santa Monica Farmers Market “Chef Challenge” cooking competition.
In addition, festival attendees can learn about recreational classes offered by the City and how to incorporate fitness into everyday life, watch cooking demonstrations and discover local resources offered by a variety of Santa Monica, environmental and local non-profit organizations.
“The City proudly presents this annual festival to celebrate and showcase the unique and progressive programs, businesses, culture and environmental initiatives of Santa Monica,” says Allison Ostrovsky, Cultural Affairs Supervisor for the City of Santa Monica.
The festival is presented by the City of Santa Monica Cultural Affairs Division, Community and Cultural Services Department, and Office of Sustainability and the Environment (OSE) and is produced by Community Arts Resources (CARS).
Event Highlights Include:
OCEAN STAGE: Diverse music and dance performances including Venice-based jazz collective Dustbowl Revival, merging old school bluegrass, gospel, jug band and swing, the South American rhythms of La Santa Cecilia combining cumbia and bossa nova with Afro-Cuban percussion, rock and jazz, LA’s premiere dance-theater company Lux Aeterna, combining urban dance and circus theater, and 19-piece New Orleans orchestra and cabaret band Vaud & the Villains. The stage will be hosted by Natalie J. Forte, who is producer and co-host of Be Green, Santa Monica CityTV’s Emmy nominated eco-friendly show and the popular lifestyle show Get Out!.
FOOD SALON: A culinary stage with a chef challenge, cooking demos, and cookbook workshop focusing on how to cook sustainable and affordable meals using Farmers Market produce, as well as ways to incorporate Santa Monica’s adoption of the “Meatless Monday” movement. The culinary stage includes a new addition this year, the Santa Monica Farmers Market “Chef Challenge” cooking competition featuring Nyesha Arrington, executive chef at The Wilshire and contestant on Bravo’s Top Chef Season 9 and John-Carlos Kuramoto, executive chef at Michael’s. They will face off to create dishes that are quick, easy and affordable using Santa Monica Farmers Market ingredients. Cooking demos will be offered for both adults and children. Attendees can also select from over fifty healthy recipes from Santa Monica chefs and design their own cookbook.
FOOD TRUCKS & CARTS: Over a dozen food trucks and carts will serve a variety of healthy fare and tasty treats, including Border Grill, Coolhaus, India Jones, The Bun Truck, Go Chew Truck and Gastrobus. For a complete list visit www.smgov.net/festival.
MARKETPLACE: Guilt-free shopping featuring earth-friendly, artistic wares, jewelry and crafts from top independent, local artists and vendors.
ECO ZONE: Fun, interactive booths and activities promoting environmentally smart solutions for your home, garden and daily living. Sustainable Works will be offering Vermicomposting, Solar Cooking and Non-Toxic Cleaning workshops.
ACTIVE SANTA MONICA: The hub for all things active. Get moving with Zumba, belly dancing, martial arts, gymnastic, and yoga demos throughout the day. Learn about City classes, recreational programs and how to incorporate fitness into everyday life. Active Santa Monica aims to enhance the wellbeing of the Santa Monica community through fitness, recreation and healthy lifestyle choices. A Taste of Summer with the Annenberg Beach House will offer cardboard yacht building and stand-up paddleboard and volleyball demos.
TOWN SQUARE: Meet the people committed to making Santa Monica shine from organizations such as the American Red Cross, Santa Monica Fire Department, The Broad Stage, Santa Monica Convention and Visitor’s Bureau, the Santa Monica Conservancy and many more.
WORKSHOPS: Be inspired and get crafty at one of the many creative workshops. Create spoke cards for your bicycle with the Santa Monica Museum of Art, contribute to an interactive installation with 18th Street Arts Center and make a rocket ship or planet with orbiting objects with the Santa Monica Public Library as part of their Summer Reading theme “Dream Big.”
BIKE ZONE: FREE bike valet is available on 25th Street at Ocean Park Boulevard. Bikers receive a free raffle ticket for participating. Learn do-it yourself bicycle repair, maintenance and safe riding tips from Bikerowave. Santa Monica Spoke will have over 30 bikes on view and will showcase the adaptability of bikes as well as have interactive talks on “bike fit” and education on “confident city cycling.” The City of Santa Monica’s Planning & Community Development and SM Bike Center present a bike rodeo and skill zone where participants of all ages can practice bicycle handling.
ZERO WASTE: The Santa Monica Festival supports the City of Santa Monica’s commitment to sustainability by following zero waste principles to reduce its impact on the environment and community. All electricity used at the event is renewable. Vehicles driven to and from the event are carbon-offset. Zero Waste stations will be set up throughout Clover Park to minimize trash going to the landfill and to maximize recycling and composting. All utensils are either compostable or recyclable. In addition, the Water Resources Division of Santa Monica will supply the festival with chilled water stations and the Westside Food Bank will be selling reusable water bottles for a $2 donation that will provide food to social service agencies in West Los Angeles.
The Santa Monica Festival is free to the public and takes place on Saturday, May 19 from 11am – 6pm in Clover Park, 2600 Ocean Park Blvd., between Cloverfield Boulevard and 28th Street. Parking and bike valet are free.
The Santa Monica Festival is sponsored by Chobani Greek Yogurt, Intelligentsia, Izip, KCRW 89.9 FM, Santa Monica Mirror, Yelp.com, Santa Monica Place, West LA Takeaway, Farm Fresh To You and Local Yocal.
For more information and a complete list of events, please visit www.smgov.net/festival.
ABOUT CULTURAL AFFAIRS DIVISION
The Santa Monica Cultural Affairs Division brings the city art scene to life for thousands of residents and millions of visitors each year by supporting engaging and accessible cultural events for all ages. Cultural Affairs nurtures local arts organizations, promotes artist involvement in the community and presents and produces its own innovative programs at the Annenberg Community Beach House, the Civic Auditorium and the historic Miles Playhouse, enriching Santa Monica’s reputation as an international cultural destination. For more info: www.smgov.net/arts
ABOUT THE OFFICE OF SUSTAINABILITY AND THE ENVIRONMENT (OSE)
The Office of Sustainability and the Environment develops and implements Santa Monica’s sustainability policy initiatives, which are policies that protect and enhance the environment, economy and community, now and for future generations. OSE is proud to be a presenting partner in the Santa Monica Festival, the leading civic arts and sustainability event of the year. For more info: www.smgov.net/departments/ose
ABOUT COMMUNITY ARTS RESOURCES (CARS)
Since founders Katie Bergin and Aaron Paley launched Community Arts Resources (CARS) in 1988, the company has been instrumental in utilizing the arts to bring communities together, reclaiming public spaces and cultivating awareness of local histories, cultural connections and creative resources. CARS designs, installs and oversees festivals and other events for the Getty, the cities of Santa Monica and Los Angeles, CicLAvia, the LA River and the California Endowment. It also consults for city governments, private developers and nonprofits on the uses of public space for cultural and artistic purposes, arranges artist-in-residence programs at local schools and develops unique marketing and outreach strategies for organizations and community groups. For more info: www.carsla.net/