Santa Monica Ford is a family-run business, community active in Santa Monica since the 1940s. Ron Davis, the president and owner, grew up on Santa Monica beach and has spearheaded a movement to protect the local land, sea and air. The dealership sells new Ford cars and trucks, and all models of used cars. It operates a parts and service department and a body shop. It offers a customer satisfaction program that includes surveys and follow-up phone calls. The goal is to best assist their customers in all of their needs.