Since 2008, Yogamatic.com has been online. In a city that practices the ancient physical and mental discipline "Yoga" to an extent that might rival all of India, one thing has been missing: style. Yogamatic has a team of designers that put all kinds of interesting and stylish images on yoga mats. Mats measure 72 inches by 24 inches, with a depth of 1/4 inch, and are made from non-allergenic, non-latex closed cell foam. Mats are printed to order in this state-of-the-art design studio off of Colorado Avenue in Santa Monica. One of Yogamatic's most popular designs is a custom image sent in by the customer and printed on the mat for $85.